Primrose's Kitchen:
Selection Box
Selection Box
Agency: Lolly Agency
Discipline: Branding & Packaging
To prepare for their selection box launch on Amazon, Primrose's Kitchen required a bespoke box to hold three packs of their wholesome cereals.
By filling a heart-shaped silhouette with illustrative flavour notes, the brand's principle 'nurturing health and happiness through a variety of flavours' is communicated.
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