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Zoflora
Agency: Mosquito Digital
Discipline: Social Media & Art Direction
The Challenge
Due to the rise of competitors in the disinfectant market, Zoflora’s social media presence required a new strategy and visual direction.
The Solution
Research revealed that UGC plays a big part in Zoflora's success. In response to this, photography will be used more in the creation of brand-generated content.
The new visual approach showcases products alongside their relevant fragrance notes. This creates authentic and relatable content that resonates with the audience on a deeper level.
![](https://cdn.myportfolio.com/430f0a70-daa6-43cc-924b-f928543cf799/e0fa4b1f-9cea-481c-9dc3-d3ca3c6e95a0_rw_1920.jpg?h=71761627c42df355e199de520e503fc1)
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